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شاعر صدیقی کی غزل گوئی

شاعرؔصدیقی کی غزل گوئی
غزل اْردو شاعری میں روح کی مانند ہے۔ یہ دراصل قصیدے کا ابتدائی حصہ تشبیب ہے جوعموماًعشق ومحبت کے مضامین پر مشتمل ہوتا ہے۔ ایک الگ صنف سخن کے طور پر ایرانی شعرا نے اس کورواج دیاعربی زبان میں غزل نام کوئی شعرِ صنف موجود نہیں ہے۔شمس رازیؔ نے غزل کی تعریف کچھ اس طرح کی کہ ہرن کو جب شکاری کتے دبوچھ لیتے ہیں اور بے بسی کی حالت میں اس کے منہ سے جو کرب ناک چیخ نکلتی ہے وہ غزل ہے۔معلمین ادب نے اب تک غزل کی جو تعریفیں کی ہیں ان میں سب سے مقبول تعریف یہ ہے کہ’’ عورتوں سے باتیں کرنا ،عورتوں کے متعلق باتیں کر نا ،عورتوں سے عشق بازی کرنا‘‘۔عربی زبان میں غزل سے مراد ’’کاتنا‘‘ لیا جاتا ہے۔عرب میں نوجوان لڑکیاں گھر کی مصروفیت سے جب فارغ ہوجاتی سوت کاتتی تھی اور جوگیت گھاتی اس کو غزل سے معنون کیا جاتا تھا۔شاعری کی اصطلاح میں غزل وہ شعری صنف ہے جس کے ہر شعر میں الگ مضمون باندھا گیا ہوجامعیت اور اختصار غزل کے ہر شعر کا خاصہ ہوتا ہے غزل کا ہر شعر اپنے مفہوم کے لحاظ سے سالم ہوتا ہے۔عشق و عاشقی کے مضامین غزل کے بنیادی عناصر سمجھے جاتے ہیں۔ڈاکٹر محمد عبدالحفیظ قتیلؔ نے اس حوالے سے کچھ یوں اظہار خیال کیا ہے:
’’غزل کے لغوی معنی عورتوں سے باتیں کرنے ،ان کے ساتھ خوش طبعی سے پیش آنے اور عاشقی کرنے کے ہیں۔اور اصطلاح میں اس صنف سخن کو کہتے ہیں جو حسن جمال کی تعریف اور عشق وعاشقی کے ذکر کے لیے مخصوص ہے‘‘ (۱)
ہیئت کے اعتبارسے غزل کے تمام مصرعے ایک ہی وزن وبحر میں ہوتے ہیں۔ہرشعر مفہوم کے اعتبار سے دوسرے سے مختلف ہوتا ہے۔اشعار کی تعداد کم ازکم پانچ سے سات ہونی چاہیے۔غزل کے پہلے...

Influence of Advertising on Consumer Buying Behavior for Conspicuous Products

This research articulates the influence of advertising on consumer buying behavior for conspicuous products. Aim of conducting this study was to analyze the impact of advertising liking and advertising attitude on consumer buying behavior, mainly to investigate that either the advertisements are effective to convince the people to spend money on conspicuous products or to influence their buying behavior. Findings of this research will be beneficial to overcome the problem of advertisers focusing more on advertisements contents and effectiveness of advertisements. In order to investigate this, data was collected by showing different advertisements to the responders and it was asked for to fill up the questionnaire. According to our findings, there is a significant and positive influence of advertising on consumer buying behavior for conspicuous products. Which means that it contributes much in influencing consumer buying behavior through both national product advertisements and international products advertisements.

The Quranic Modus Operandi to the Dissemination of the Divine Message: Philosophy and Current Demands

For the better guidance of humanity and for the demonstration of His blessings and favor’s, The Lord of the Universe gave Religion of truth the title of Islam. This is the right path'' which is fundamental cause of sending the chain of prophets starting from Hazrat Adam (AS) to the Holy Prophet Mohammad (PBUH). Allah has declared it as His favored Deen and a complete code of life for humanity. This is clear from the history of Prophets (AS) that they had left no stone unturned in the propagation of the Divine message and used each and every kind of available resources so that the humans related to every domain of life must be influenced from the purity of its message. Submitting God’s belief is the responsibility and essential element of faith of muslim men and women. The indolence for spreading Islam is the indication of weakens of faith. As the Holy Prophet (PBUH) adopted all the techniques and modes of dissemination of the Divine message which all the prophets of yore had adopted. For the accomplishment of His mission he sustained lot of discomforts and tortures that even all the previous Prophets had not bore them collectively. The Holly Qur’an has shown variety of the Modus Operandi to the dissemination of the divine Message. Amongst all these the most important are, The Modus Operandi of waazz , Inzaar o Tabsheer, Amsaal 0 Qessas. All these modes play a vital role in this regard. The Holy Prophet (PBUH) utilized each and every mode for the dissemination of the Divine message so that, as a result, by the grace of Allah Almighty, people may say yes to it, thus the goal of Islam was achieved in such a way as the entire humanity was left dumbfounded. This was the mode of Allah’s final dispensation adopted by the Holy Prophet (PBUH) and his companions which brought about a great upheaval in the society. It is preserved in it’s unalloyed form to the present day. The need of the day is, to deduce those methods from the Holy Qur’an the adoption of which revolutionized the world some fourteen hundred years ago. Though the problems of modern times are complex and multidimensional, yet one can turn to the Holy Book for their best solution. Because the Qur’an is the book of guidance not for one specific era, but for all epochs and all ages.
Asian Research Index Whatsapp Chanel
Asian Research Index Whatsapp Chanel

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